Aesthetic Insights

If you’ve been seeing more talk about mommy makeover packages and breast implants across Southern metros, the data backs it up. Our latest Aesthetic Match analysis used Google Keyword Planner to track average monthly searches and year-over-year (YoY) growth from August 2023 to July 2025 in Miami, Dallas, Houston, Atlanta, Phoenix, and San Antonio. The goal: give patients and clinics a clean read on where interest is highest and where it’s growing fastest. The Quick Read * Miami leads overall

If you’ve noticed more conversations about tummy tucks and weight-loss surgery lately, you’re not imagining it. Our newest analysis on Aesthetic Match tracks consumer interest across eight major North American cities using Google Keyword Planner data (Aug 2023–Jul 2025). The full report—tables, methods, and a downloadable chart. What we measured (and why it matters) We grouped related search terms for two pathways patients often consider: * Weight-loss surgery (WLS): bariatric surgery, slee

Curious where facial plastic surgery is heating up on the West Coast? Our latest AestheticMatch analysis looked at search behavior across Los Angeles, San Francisco, San Diego, Seattle, Vancouver, Portland, Oakland, and Long Beach to understand real-world interest in rhinoplasty (nose jobs) and facelift procedures. Using Google Keyword Planner data from August 2023–July 2025, we tracked average monthly searches and year-over-year (YoY) growth to see which cities lead—and which ones are gaining

As aesthetic goals evolve and social media influence grows, interest in plastic surgery continues to surge across North America. A new research study published by AestheticMatch’s Health Analytics Division analyzes plastic surgery demand across the 12 largest cities in North America between 2023 and 2025. The study highlights clear geographic trends and growing consumer interest in both classic and modern surgical procedures. New York & Los Angeles Lead in Search Volume The cities with the hi

As aesthetic goals continue to evolve, two body-focused procedures, breast reduction and liposuction, are emerging as top choices for people looking to reshape and rebalance their physiques. A new research study published on Zenodo by AestheticMatch explores regional interest in these procedures across ten of the largest North American cities, shedding light on what patients are searching for and where trends are headed. What the Study Looked At The study pulled consumer search data from Goog

From TikTok transformations to long-form recovery vlogs, demand for body-enhancing cosmetic surgery continues to grow in 2025. But what are patients actually searching for—and where? A new research study from AestheticMatch analyzed search trends for Brazilian Butt Lift (BBL) and breast lift procedures across 12 of the largest North American cities, uncovering regional patterns that every patient and provider should know. What the Data Tells Us Using Google Keyword Planner, the study compare

As plastic surgery trends evolve, more patients are turning to targeted procedures that rejuvenate the face and sculpt the body. In a new research study published on Zenodo, AestheticMatch’s Health Analytics Division analyzed online search interest in two increasingly popular procedures: facelifts and arm lifts. Using Google Keyword Planner data from August 2023 to July 2025, the study measured monthly search volume and year-over-year growth across six of the largest cities in North America: Ne

How Search Data Reveals the Rising Demand for Liposuction and Lipo 360? For anyone considering body contouring or weight-loss-related cosmetic surgery, where you live may play a bigger role than you think. A new data-driven research study by AestheticMatch’s Health Analytics Division investigates how interest in weight loss surgery procedures—specifically liposuction and Lipo 360—varies across 12 major North American cities. Using Google Keyword Planner search data between August 2023 and July

As body contouring continues to dominate plastic surgery in 2025, liposuction remains one of the most sought-after procedures across North America. But where exactly is consumer interest growing fastest? A recent research study published on Zenodo by AestheticMatch explores this very question—analyzing liposuction search trends across six of the highest-demand cities not included in prior East Coast studies. Chicago Leads in Search Volume, But Growth Is Elsewhere According to the report, Chi