Where Interest Is Growing: Weight-Loss Surgery & Tummy Tucks Across North America

If you’ve noticed more conversations about tummy tucks and weight-loss surgery lately, you’re not imagining it. Our newest analysis on Aesthetic Match tracks consumer interest across eight major North American cities using Google Keyword Planner data (Aug 2023–Jul 2025). The full report—tables, methods, and a downloadable chart.

What we measured (and why it matters)

We grouped related search terms for two pathways patients often consider:

• Weight-loss surgery (WLS): bariatric surgery, sleeve gastrectomy, gastric bypass
• Tummy tuck (abdominoplasty): tummy tuck cost, abdominoplasty, best tummy tuck surgeon + city

Search volume is a practical proxy for public interest. It doesn’t equal bookings, but it helps patients see what others are exploring—and helps clinics plan education and access.

The headline results

• New York and Los Angeles lead overall interest across both categories.
• Tummy tuck demand clusters in Sun Belt markets—Dallas, Houston, Phoenix, Tampa—where warmer weather and outdoor lifestyles keep body contouring top of mind.
• Weight-loss surgery shows the fastest year-over-year (YoY) growth in Toronto and Phoenix, suggesting rising awareness of medical pathways before cosmetic contouring.
• Tampa stands out with one of the strongest YoY gains for tummy tucks in our dataset.

How patients use this information

If you’re early in your decision process, the trend line can help you map a staged approach:

1. Address health and BMI with weight-loss surgery (when medically appropriate).
2. Consider tummy tuck once weight stabilizes to treat skin laxity, repair muscle separation, and refine the midsection.

Bring these questions to your consult:

• Am I a candidate for sleeve vs. bypass—and how do they differ?
• When is the right time to consider abdominoplasty after weight change?
• What is the plan for scars, recovery, and activity re-entry?

Takeaways for clinics

• Localize education. Build city-specific pages that answer candidacy, cost ranges, and recovery timelines.
• Close knowledge gaps. Many searchers conflate WLS with tummy tuck—clear pre-visit guides reduce cancellations and improve expectations.
• Coordinate care. In high-growth markets (Toronto, Phoenix), strengthen referral pathways between bariatric teams and plastic surgeons.

See the full study

For city-by-city numbers, YoY growth, and the combined bar-and-line chart, read the report on Zenodo.
When you’re ready to compare options or book a consult, explore procedure guides and connect with trusted surgeons at AestheticMatch.