Where Are Liposuction and Mommy Makeovers Trending Most on the East Coast?
Liposuction and mommy makeover procedures remain some of the most sought-after cosmetic surgeries in the United States—but where is demand growing fastest?
A new research study by AestheticMatch dives into the search interest for both procedures across six major East Coast cities: New York, Miami, Atlanta, Washington D.C., Philadelphia, and Boston. By analyzing Google Keyword Planner data from August 2023 to July 2025, the report provides key insights into how interest varies across urban regions.
New York Leads in Volume, But Atlanta Leads in Growth
Not surprisingly, New York City holds the top spot in total search volume for liposuction with an average of 22,700 monthly searches, followed by Miami (20,200) and Atlanta (18,500). However, when it comes to year-over-year growth in mommy makeover searches, Atlanta (+7.8%) and Washington D.C. (+7.3%) are the fastest risers.
This suggests that while larger markets dominate in volume, secondary cities are seeing an accelerated interest—especially for combination procedures like mommy makeovers, which typically include a tummy tuck, breast augmentation, and liposuction.
What’s Driving the Shift?
Consumer education around body contouring has improved dramatically. Today’s patients are more informed, often comparing recovery times, fat removal options, and procedure bundles. They’re not just looking for “liposuction near me”—they’re looking for “mommy makeover recovery time” and “best plastic surgeon in Atlanta.”
Another reason for the growth: cost and convenience. Many women are researching options outside major metros due to shorter wait times, more competitive pricing, and localized care.
Why This Matters for Surgeons and Clinics
The takeaway? Providers in emerging metros like Atlanta, Philadelphia, and Washington D.C. have a growing opportunity to market mommy makeover packages, educational content, and patient testimonials that speak to local consumer interests.
Meanwhile, providers in NYC and Miami can continue to dominate the volume game but should stay alert to how search trends reflect shifting consumer awareness and expectations.
For full data tables and city-specific YoY trends, read the full report here:
➡️ Read the Research Study on Zenodo
And for personalized city-level insights or SEO strategies tailored for your practice, explore our data-driven tools at Find your match now at AestheticMatch.com.