Facelift Trends 2025: Which West Coast Cities Are Leading the Surge in Search Demand?

If you’ve ever searched for “mini facelift near me” or “best facelift surgeon in Los Angeles,” you’re not alone. A new study from AestheticMatch’s Health Analytics Division analyzes where demand for facelift surgery is growing fastest—and the results may surprise you.

The study, titled “Facelift Surgery Demand: A Cross-City Interest Study Across Major West Coast North American Cities,” used Google Keyword Planner data from August 2023 to July 2025 to evaluate monthly search trends across six metro regions:
Los Angeles, San Francisco, San Diego, Seattle, Portland, and Vancouver.

What the Study Found

• Los Angeles led in overall search volume, with an average of 16,800 monthly searches for facelift-related terms.
• Vancouver (+9.1%) and Seattle (+8.4%) showed the fastest year-over-year (YoY) growth.
• Terms like “deep plane facelift” and “mini facelift” are rising faster than general “facelift” searches.
• San Francisco and Seattle showed particularly strong interest in mini facelift procedures—likely due to lower downtime and a younger tech-savvy demographic.

These insights reflect not only consumer interest but evolving language and expectations surrounding modern facelift techniques.

Why This Matters for Patients & Providers

Understanding where and how patients are searching helps providers meet rising demand with the right messaging and procedures. Surgeons in cities like Vancouver and San Diego should consider emphasizing deep plane facelifts, while practices in Seattle and Portland may benefit from highlighting minimally invasive options like the mini facelift.

The study also confirms that facelift interest isn’t declining—in fact, it’s growing in key urban centers despite the rise of fillers and non-surgical treatments.

Want to dive into the data?
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