
Arm Lift or Liposuction? What Our New 8-City Study Reveals
If you’ve ever looked at your upper arms in a photo and thought, “I wish they looked tighter,” you’re not alone. Many people turn to arm lift (brachioplasty) or liposuction to reshape the arms and body. But where in North America are people actually searching for these procedures the most?
Look at real Google search data to map demand for arm lift or liposuction across eight major cities, anchored by Chicago and San Francisco, with six nearby markets in the Midwest and on the West Coast.

How the Study Measured Demand
The study used Google Keyword Planner with North America targeting from June 2023 to May 2025. Researchers tracked two main keyword groups:
Arm lift / brachioplasty terms:
- “arm lift”
- “upper arm lift”
- “brachioplasty”
- “arm lift surgery”
- “[city] arm lift”
Liposuction terms:
- “liposuction”
- “lipo 360”
- “liposuction near me”
- “liposuction cost”
- “[city] liposuction”
The eight cities included:
Los Angeles, Chicago, San Francisco, San Jose, Sacramento, Detroit, Minneapolis, and St. Louis.
For each city, the team calculated:
- Average monthly searches (June 2024 – May 2025)
- Year-over-year (YoY) percentage change versus the previous year
This gives a directional picture of where people are actively researching arm lift or liposuction.
Which Cities Lead in Arm Lift and Liposuction Demand?
Los Angeles: #1 Body Contouring Hub
- Combined searches (arm lift OR liposuction): ~29,000/month
- YoY growth: +9.8%
Los Angeles tops the list. That makes sense for a city with:
- A strong fitness and aesthetics culture
- A large pool of plastic surgeons and body-contouring specialists
- Constant visibility of liposuction and arm lift results on social media
Patients in LA aren’t just looking at tummy tuck and BBL—they’re clearly thinking about upper arm definition and multi-area lipo too.
Chicago and San Francisco: Strong High-Demand Markets
- Chicago: ~25,700 searches/month, +9.1% YoY
- San Francisco: ~23,400 searches/month, +10.2% YoY
Chicago stands out as the Midwestern anchor for body contouring interest, while San Francisco leads the Northern California corridor. Both cities show significant demand for:
- Traditional liposuction
- Lipo 360 and advanced contouring
- Arm lift surgery after weight loss or age-related skin laxity
The Rest of the Pack: San Jose, Sacramento, Detroit, Minneapolis, St. Louis
These cities form a solid second tier:
- San Jose: ~20,200 searches/month, +9.5% YoY
- Detroit: ~19,400, +8.7% YoY
- Minneapolis: ~18,500, +8.9% YoY
- Sacramento: ~17,600, +9.3% YoY
- St. Louis: ~17,100, +8.5% YoY
Even though they don’t match Los Angeles or Chicago in total volume, they still show steady growth and meaningful interest in both liposuction and arm lift surgery.
Arm Lift vs Liposuction: What Are People Actually Searching?
Across all eight cities combined:
- Liposuction made up about 80–82% of searches
- Arm lift / brachioplasty terms accounted for around 18–20%
That split tells a clear story:
- Most people start by searching for liposuction—especially around the abdomen, flanks, thighs, and arms.
- A smaller, but important group specifically searches for arm lift when loose skin is the main issue.
This matches what surgeons see in consultation:
- Patients with good skin quality but stubborn fat often do well with arm liposuction alone.
- Patients with significant weight loss or stretched skin may need a brachioplasty (with visible arm scars) to achieve real tightening and contour.
What This Means If You’re Considering Arm Lift or Liposuction
If you live in Los Angeles, Chicago, San Francisco, San Jose, Sacramento, Detroit, Minneapolis, or St. Louis, you’re in a region where body-contouring demand is high and likely growing.
Here are practical takeaways:
- Start with your main concern.
- If your upper arms feel “full” but the skin is still firm, liposuction might be enough.
- If you can pinch or “swing” loose skin, especially after weight loss, you may need arm lift surgery (with or without lipo).
- Understand the scar trade-off.
- Liposuction scars are usually small and strategically placed.
- Arm lift scars are longer and more visible, but they can dramatically reshape the upper arm contour.
- Look at real before-and-after photos.
Focus on patients with similar body type, age, and goals so you can see realistic changes in arm shape, not just dramatic “extreme” transformations.
Platforms like AestheticMatch can help you compare city-specific arm lift and liposuction information, understand average costs, and explore surgeons who focus on body contouring.
What Clinics Can Learn from This Study
For clinics in these eight cities, the data highlight several opportunities:
- Build procedure pages specifically for:
- “Arm lift in Chicago”
- “Liposuction in San Francisco”
- “Upper arm lift and Lipo 360 in Los Angeles”
- Create educational content that clearly explains:
- Arm liposuction vs brachioplasty
- Scar placement, downtime, and realistic expectations
- How arm lift can be combined with other post–weight-loss or mommy makeover procedures
- Align SEO with what patients are truly searching, such as:
- “arm lift cost [city]”
- “liposuction [city] before and after”
- “brachioplasty recovery time”
Clinics that address these questions transparently will stand out in competitive markets like Chicago, Los Angeles, and San Francisco, while capturing growth in San Jose, Sacramento, Detroit, Minneapolis, and St. Louis.
Key Takeaways
- Los Angeles, Chicago, and San Francisco lead in search demand for arm lift or liposuction.
- Tech and regional centers like San Jose and Sacramento show strong, growing interest.
- Liposuction dominates total searches, but arm lift remains an important option for patients with loose upper-arm skin.
- Data-driven, city-specific education helps patients move from “just Googling” to making confident, informed decisions about body contouring.
As AestheticMatch continues expanding its research and city hubs, this kind of analysis helps connect the dots between what patients search, what procedures they consider, and how they can safely reach their aesthetic goals.